With the rapid growth in the use of smartphones, users now spend more time on internet-based content and services than on voice calling. Mobile phones have become the medium to obtain information and connect with the world. CAYIN offers the possibility to transform the portable device in your palm into a powerful control, and bring your audience closer to you than ever before. By sending http commands to the player, users can select the playback content on their phone and see the information displayed on the screen simultaneously.
You may have noticed that black-and-white pixelated squares showing up increasingly in magazines, advertisements, brochures, business cards, and even in retail stores. They are two-dimensional bar codes, called quick response codes (QR codes).
Thanks to the ease and convenience of QR code, users can get instant access to information on their smartphones, and even better, bring it with them right away.
QR code, abbreviated from Quick Response Code, is a two-dimensional bar code. A QR code can store up to a massive 7,089 characters while a standard one-dimensional barcode stores only up to 30. Due to a higher storage capacity of data, QR code can be used to link web pages, videos, Email address, phone numbers, maps, and Facebook or twitter pages to create diversified creative applications.
Digital Signage is a strong medium to seize attention within seconds and convey information and ideas instantly to target audiences. However, the effectiveness of unidirectional communication cannot satisfy advertisers any more. Brand managers are seeking more interactions with customers to increase engagement, enhance brand images, and, even better, let customers keep the information in their mobile phones with them wherever they go!
Install a QR code reader1. If you need to install a QR code reader in your smartphone, just search the iTunes APP Store or Google Play with the keyword, QR reader. Then, install the software onto your mobile phone.