Arraya Tower II digital signage is a enterprise deployment in Kuwait using CAYIN SMP-2100, CMS-SE. A lot of work goes into making things look simple and smooth, and putting digital signage in the elevators of a 60-story skyscraper sure requires a huge effort. Partnering up with Strategic Solution, CAYIN deployed a.

Digital Signage Rises High in High-Rises

Background

A lot of work goes into making things look simple and smooth, and putting digital signage in the elevators of a 60-story skyscraper sure requires a huge effort. Partnering up with Strategic Solution, CAYIN deployed a customized digital signage solution to suit the corporate needs for Arraya Tower II, the 2nd highest office building in Kuwait, and the 4th-tallest building completed in 2009 world-wide.
Illustration of the digital signage system structure of Arraya Tower's Elevator solution
Illustration of the digital signage system structure of Arraya Tower's Elevator solution

CAYIN’s Digital Signage Solution

  • SMP-NEO Compact Versatile Digital Signage Player: 14 units
  • CMS entry-level digital signage content management server: 1 unit

    • In order to provide tenants with the most updated information on the stock market through satellite TV, the project had a great challenge of setting up wireless connections to each of the 14 elevators. By pairing up SMP players with Wi-Fi receivers, Strategic Solution was able to transmit broadcasting signals from a CMS server to all the units. Wi-Fi transmitters are installed in the elevator pits then connected to the server through an internet hub.
    Customized display matching with elevator design
    Customized display matching with elevator design
    The video streaming comes from a satellite dish and is distributed to all the players via the AV-in enabled server. Ensuring a stabled connection throughout the entire process was crucial, as it took around 8 stages for the signal to reach the full HD display customized to match the interior design of the elevator. The CMS server acts not only as a management center, but also as a stabilizer between the incoming signal from the satellite and the SMP players.
    Satellite streaming through wireless digital signage solution in elevators
    Satellite streaming through wireless digital signage solution in elevators

    Conclusion

    So far, management of the Arraya Tower II is pleased of the result as the solution steadily serves its occupants, which contains mainly investment and real estate companies, live information from the stock market and promotional materials. Further cooperation is in discussion for other properties.


    Strategic Solution in Brief

    Strategic Solution, known for its dependability, is a professional system integrator that offers expertise on digital signage, data networking, CCTV, IP services and more. By introducing leading technology at a competitive price, Strategic Solution provides a comprehensive range of applications, from entry-level to advanced, to the market.

    Case Snapshot

    What challenge did Arraya Tower II need to solve?

    SMP-NEO Compact Versatile Digital Signage Player, 14 units CMS entry-level digital signage content management server, 1 unit In order to provide tenants with the most updated information on the stock market through.

    Which CAYIN products were used at Arraya Tower II?

    The project used CAYIN SMP-2100, CMS-SE as the playback and management foundation for the digital signage network.

    Where was the Arraya Tower II digital signage project installed?

    The system was installed for Arraya Tower II in Kuwait, supporting enterprise communication on site.

    What results did the Arraya Tower II deployment deliver?

    The video streaming comes from a satellite dish and is distributed to all the players via the AV-in enabled server. Ensuring a stabled connection throughout the entire process was crucial, as it took around 8 stages.

    Who should consider a similar CAYIN setup?

    Teams in enterprise that need stable players, central scheduling, and clear on-site messaging can follow the same approach used for Arraya Tower II.

    Contact us

    CAYIN Technology in Brief

    CAYIN Technology is a -year professional digital signage solution and software developer from Taiwan. By offering a complete portfolio of appliance-based digital signage solutions, CAYIN dedicates itself to being a reliable partner to clients worldwide and has successfully set up various applications globally. In order to best facilitate the deployment of its products, the company also provides tailored services to satisfy the ever-growing market demand for almost limitless applications.

    Media Contact
    CAYIN Technology Co., Ltd.

    Tel: +886-2-2595-1005
    Fax: +886-2-2595-1050
    Email: press@cayintech.com
    Address: 3F., No. 57, Sec. 3, Zhongshan N. Rd., Zhongshan Dist., Taipei City 104, Taiwan

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