Bologna Congress
is the point of reference for business
tourism and the ideal partner for those
who wish to organize events in the Italian
region of Emilia Romagna. The congress
currently offers the use of 5 venues
and more than 30 meeting rooms throughout
the city. Bologna Congress is actually
made up of 2 departments: the event
and the travel departments. The event
department is famous for organizing
and promoting meetings and conventions
while the travel department is specialized
in congress and trade shows and offers
a complete range of hospitality services
through direct agreements with hotels,
restaurants and leisure organizations.
By using Digital
Signage, the Congress Palace in Bologna
can offer an informative and advertising
platform to enhance communication during
events. This platform is used to efficiently
convey useful information and targeted
advertising to both visitors and congress’
participants. Cayin Digital Signage
distributes its innovative solutions
in Italy through its recognized Italian
partner Kennell Digital Distribution.
10 SMP-WEB players
and 2 CMS-MINI servers are used together
with large plasma displays of 42” and
50”. Those screens are positioned at
the reception, in conference rooms and
in the congress cafeteria to deliver
live information about hosting companies,
meeting schedules and rooms usage. Due
to the limited capacity of the auditorium,
the platform is also used to transmit
live streaming video from the main auditorium
to other conference rooms to increase
the number of viewers.